As far as the Lambretta story goes, it was in 1922 that Italian Ferdinando Innocenti first built his steel-tubing factory in Rome and then in 1931, he took the business to Milan where he built a larger factory producing seamless steel tubing employing about 6,000. During WWII the factory was heavily bombed and destroyed, however it's said that whilst surveying the ruins, Innocenti saw the future of cheap, private transport and decided to produce a motor scooter, which could compete on cost and weather protection against the ubiquitous motorcycle. The Lambretta scooter was born.










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